ANZA's Advertising Summit Twenty:Ten - To register go to http://www.summit2010.co.nz

This Summit will showcase the latest thinking on the future of brand marketing communication and ANZA are delighted to have put together an exceptional line up of local and international speakers. Our keynote speaker, thanks to Yahoo!xtra, is Mike Walsh, a futurist, who is a leading authority on new media and the digital future.

This year’s Summit features:

Mike Walsh, Futurist and CEO, Tomorrow

Tomorrowland: Tales from the Near Future. World-renowned futurist Mike Walsh will present digital trends that are shaping our industry and that your business needs to harness to stay ahead of the pack. Click here to read more on Mike and the other speakers.

David Thomason, Planning Director, DraftFCB

In an ever-shrinking world it has become too easy to lose sight of what it means to be a New Zealander. David Thomason will unlock our cultural codes and show how advertisers can use them to connect more powerfully with their Kiwi audiences.

Peter Fenton, Chief Executive – Postal Services, New Zealand Post

The days of throwing it out there and seeing if it sticks are over – smart marketers today know exactly who they’re talking to and what they want to hear. Peter Fenton explains how getting to know your customer pays off.

Andrew Stone, Business Partner, Droga5 NZ

The relationship between clients and agencies is changing like never before. Co-creation, social media, in-house production, fragmentation and immediacy are breaking down the traditional model of advertiser-client partnerships. Andrew Stone asks what will this mean for advertisers and where and how will agencies add value in this new paradigm.

Mark Hawthorne, Managing Director, McDonald’s New Zealand and Pacific Islands

McDonald's New Zealand has faced the combined challenges of brand maturity, increased competition and regulatory threats. Justin will share with us how the McDonald's brand has successfully responded to this perfect storm.

About the ANZA Prominent Speakers Forum

To be held on Tuesday 14 September, 2009 from 3 – 6.15pm at the Rendezvous Hotel in Auckland.

To register, or for more information, please see http://www.summit2010.co.nz